Welcome! Roxy and Pop is a forward-thinking, lifestyle brand that designs innovative, durable, and stylish backpacks for the modern youth. Catering to the active, trend-conscious generation, we create backpacks that are not only practical but also serve as a statement piece. Whether you're commuting to school, traveling, or hanging out with friends, Roxy and Pop's collections are designed to be your adventure companion for every journey, big or small